Golfers are spoiled for choice when it comes to deciding where to play. An Aerial Course Map allows golfers to view highlights of your course, unique features, and daydream of the low round they want to shoot. Your golf course marketing is key to attracting new customers and retaining current ones.
Capture dramatic shots of signature holes, water hazards, sand traps, and more to entice golfers looking for a memorable round.
Drone video can significantly enhance your course’s marketing efforts. A bird’s eye view, and the way a ball might fly (hopefully not into the trees), can help attract new customers, retain existing ones, and differentiate your course in an increasingly competitive market. An example of how impactful drone video can be is Bandon Dunes, one of the premiere golf destinations in the world.
Unique Perspectives
Course Overview
Create virtual tours of the golf course and your amenities for potential members or visitors who may not be able to visit in person. A Course Overview provides a comprehensive look at the course, making it easier for prospective customers to envision themselves playing there.
Using drone video in marketing materials shows that your course is up-to-date with the latest trends and technologies, which can enhance your reputation.
Members can show others the unique perspective of the course they call home. Many times we hear that when a course has an overview video it’s more enticing for people looking to play a round, and for members it’s something they can be proud of. Your golf course marketing plan will shine with an overview video and you’ll be able to structure new content around it.
Golf Course Marketing
Web Design
A well-designed website creates a strong first impression and establishes credibility. Potential members and visitors often research online before making decisions, and a high-quality website reassures them of your course’s professionalism and quality.
An optimized website improves search engine visibility, making it easier for potential customers to find your course when searching online.
The website can provide valuable resources for members and visitors, like an Aerial Course Map, rules and regulations, event calendars, and news updates. All of these combined can enhance the overall experience and satisfaction of your course’s community. Structure your golf course marketing plan around your website and high quality visuals.
Engaging Content
Social Media
Each social media platform provides an opportunity to reach a wider audience beyond the local community. By sharing engaging content, your course can attract attention from potential customers who may not have otherwise discovered it. People from around the country can find your course and dream about playing there.
In an increasingly competitive industry, having an active social media presence is essential to stay relevant.
Consistent and strategic use of social media helps to build and reinforce your course’s brand identity. High quality, impactful visuals are the best way to cement your course as a destination. No more scrambling to grab a photo to post once a week, no more creating visuals in a word doc that share when the next tournament is happening. Using visuals that stand out will elevate your branding to the next level.
Social Media
Each social media platform provides an opportunity to reach a wider audience beyond the local community. By sharing engaging content, your course can attract attention from potential customers who may not have otherwise discovered it. People from around the country can find your course and dream about playing there.
In an increasingly competitive industry, having an active social media presence is essential to stay relevant.
Consistent and strategic use of social media helps to build and reinforce your course’s brand identity. High quality, impactful visuals are the best way to cement your course as a destination. No more scrambling to grab a photo to post once a week, no more creating visuals in a word doc that share when the next tournament is happening. Using visuals that stand out will elevate your branding to the next level.
